Apple Inc. announced the debut of its new Chinese online and app store on Tuesday. After years of ignoring the market, Apple Inc. has begun an extreme global expansion.
Chinese customers can now order any Apple Inc. product online and have it delivered to their home. Before the online store debut customers were only allowed to pick up product orders at one of four Apple stores in Beijing and Shanghai.
“We are thrilled to open our newest online store in China,” said Apple COO Tim Cook. “With personalized engraving, configure-to-order options and free shipping on everything, the Apple Store is a great destination for our customers in China.”
Apple Inc. hopes to compete in China’s growing smartphone market, which has gained traction in the past four years. The American technological front runner plans to open 25 Apple stores in China by 2011.
An image of an iPhone, iPad, and iPod nano dressed up as traditional Chinese lanterns promoted the new website release.
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